Bizlogx’s Approach
BizLogx takes a comprehensive approach to driving Sales Performance, with a particular focus on three primary contributors — People, Process & Technology. To better understand and integrate these contributors, BizLogx applies a multi-step Approach that includes the following:Assessment
BizLogx conducts a thorough analysis and assessment of
current business practices, including such activities
as:
- Interview personnel (senior management, sales and marketing executives, product managers, sales persons, sales assistants, etc.)
- Review existing sales process, including methods or technologies used to track sales opportunities, manage the sales process and perform forecasts
- Review existing marketing programs and materials
- Participate in sales calls
Customization
All contextual factors that influence sales practices
are now taken into account and developed into the new
sales process. Activities include:
- Modify the existing sales process for the client’s markets, products and capabilities
- Tailor a workshop to one or more of the client’s products or services
- Develop customized Sales-Ready Messaging® for the workshop materials
Skills Development
The customized sales process and Sales-Ready Messaging® materials
are now transferred to the sales force through a variety
of activities, including:
- Deliver the workshop
- Train both marketing and sales in the use of Sales-Ready Messaging® tools
- Provide tools to develop Sales-Ready Messaging® that relate to prospect’s market, job title and goals
Implementation
The process of adopting the new sales process begins,
including such activities as:
- Implement the sales force automation system that includes the modified sales process
- Assist in developing marketing materials for use in the sales process
Management
The continued reinforcement of the new sales methodology
is supported in the following months using various
activities, such as:
- Use sales force automation system to provide a consistent roadmap and data collection capability for all prospects and clients
- Automate the collection and organization of pipeline information and report it to management for forecast purposes
- Sales advisory services
- Develop hiring criteria
- Participate in Interviewing and selection
- Conduct follow-on coaching with both reps and management
- Provide assistance in Sales territory planning and approach
- Make recommendations on Sales compensation plans
- Provide interim sales and marketing management if needed